Chang Beer launch prize promotion to boost summer sales

05 August 2014 by
Chang Beer launch prize promotion to boost summer sales

Thai lager brand Chang Beer, have launched a bottle cap promotion with partner restaurants across the UK.

The promotion is designed to motivate trade and restaurant staff to upsell for prizes ranging from trips to Thailand, to John Lewis vouchers. Different coloured bottle caps correlate to different prizes.

There are 10 chances to win return flights to Thailand, 20 chances to win £100 high street vouchers and 100 opportunities to win £20 vouchers for the high street.

General manager of Chang Beer UK, Geoff Tirrell said: "We're always looking to support our partner restaurants and the bottle cap activity means we're able to give something back."

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.


Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking