Premier Lodge integration on track, claims Whitbread
Leisure group Whitbread said today it was on track to complete the integration of Premier Lodge by the end of March 2005.
Whitbread bought the Premier Lodge budget hotels chain from Spirit in July for £536m.
It is combining the 132 properties with its own Travel Inn chain to create a 450-strong network under the Premier Travel Inn banner.
Whitbread announced today that its had already rebranded 185 properties with more than 15,000 bedrooms in total.
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