Deliverect launches AI agents and smart assistants to supercharge restaurant sales

Deliverect, the global restaurant technology platform serving more than 95,000 locations across 78 countries, has launched Deliverect AI: a digital workforce of autonomous agents and smart assistants that continuously rewrite digital restaurant menus to increase revenue, resolve technical issues before they cost operators money, and replace labour-intensive manual tasks that have historically taken weeks of work and tens of thousands of pounds in agency costs.

 

Deliverect AI is available to all clients on the Deliverect platform, which is trusted by enterprise-level brands including Burger King, KFC, Taco Bell, Papa John’s, Pret and many others. The launch marks the company’s evolution from passive automation, where the platform provides infrastructure to centralise digital order management, to active intelligence, where AI agents autonomously grow digital sales, protect revenue and maximise operational efficiency.

 

Autonomous agents

Autonomous menu agents analyse live purchasing data at individual location level and automatically reconfigure the layout and visibility of menu items on an ongoing basis as new orders come in. Products that have been selling well gain prominence, strategic upsells are introduced and underperforming items are deprioritised.

 

The result is a digital menu that continuously optimises itself to meet the operator’s chosen objective, whether that is maximising average order value, increasing order quantity, promoting high-margin products or growing overall store revenue, with no manual input at any stage.

 

Autonomous support agents monitor digital ordering operations in real time and resolve technical issues and errors before they affect online margins. An unsynced menu, a broken integration or an undetected outage can silently cost a location significant revenue in lost orders. These agents detect anomalies, diagnose root causes and act automatically to ensure that revenue streams remain uninterrupted across every location and every channel.

 

Smart assistants 

Smart assistants enable enterprise-level brands to transform the presentation of their entire digital menus within minutes in response to live events such as a World Cup semi-final, a Champions League final or a regional festival, generating themed background imagery, localised descriptions and promotional content across hundreds of locations simultaneously and in any language.

 

The assistant changes the visual layer of the menu, including backgrounds, imagery, descriptions and settings, but never modifies the actual food items themselves. This type of activation currently takes brands weeks of co-ordination across brand, creative, localisation and operations teams, at a cost of tens of thousands of pounds per campaign. The smart assistant eliminates that cost and timeline entirely.

 

Deliverect AI is available immediately to all existing clients in the UK, with the same introductory offer extending to Australia, New Zealand, and North America in the coming weeks.

 

The beginning of AI agents 

This is the first commercial deployment of Deliverect’s AI agents platform, a broader framework of autonomous agents designed to support operations, assist in tasks and optimise performance across every dimension of digital restaurant management.

 

The viability of this model has already been proven: a separate Deliverect AI agent has been autonomously designed, deployed and optimised a marketing promotion for KFC that produced a 118% increase in sales, with no human involvement at any stage.

 

Zhong Xu, chief executive and co-founder of Deliverect, said: “We built Deliverect to give restaurants control of their digital operations. Today, we are giving them the intelligent engine to grow their digital revenue. These agents do not only assist human teams. They perform the work: optimising every menu, protecting every dollar of digital income, and executing in minutes what used to take weeks and cost thousands of dollars. Every operational task on our platform can now be handled by an agent, and we intend to build them all.” 

 

Platform scale 

Deliverect’s platform processes more than 30 million API calls daily, has powered more than one billion orders, and maintains over 1,000 certified integrations worldwide. Its enterprise clients include Burger King, Taco Bell, KFC, Papa John’s, Pret a Manger, Unilever and all seven of the world’s largest pizza chains. The company was founded in 2018 and is now valued at over €1b.

 

With today’s launch, Deliverect becomes one of the first restaurant technology platforms to deploy commercially available autonomous AI agents at a global scale.

 

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