Center Parcs ‘more relevant today than at any point in its history’

Center Parcs is “more relevant today than at any point in its history in the UK market”, according to the company’s chief executive.

In documents filed with Companies House for the group’s financial year to 25 April 2019, Martin Dalby said recent trends showing “an increase in family short breaks, particularly in the UK”, make the holiday village concept more relevant than ever before.

He added Center Parcs, owned by Brookfield Asset Management, benefits from “consistently high occupancy”, continued growth in revenue and earnings, and “consistently high levels of returning guests”.

Thus far, he said, “the referendum result has not had a material impact on the business of the group”.

In the period, the group reported an increase in revenue from £469m the previous year to £480.2m but a drop in pre-tax profits from £87.5m to £84.2m.

It also reported adjusted earnings before interest, tax, depreciation and amortisation (EBITDA) of £232.6m, an increase on the previous year’s £228.4m.

Center Parcs operates five holiday villages in the UK, at Sherwood Forest in Nottinghamshire, Elveden Forest in Suffolk, Longleat Forest in Wiltshire, Whinfell Forest in Cumbria and Woburn Forest in Bedfordshire.