Compass acquires tech start-up Feedr as it introduces mobile ordering and pre-payment
Compass Group UK and Ireland has acquired technology start-up Feedr in a move to accelerate its digital transformation, with mobile ordering and pre-payment to be introduced across workplaces.
The deal, which was completed in March, will play a key role in reshaping Compass' 'return to work' strategy, increasing flexibility for consumers and facilitating social distancing.
The Feedr app also allows users to track their food intake, helping them make healthier choices and giving them a better picture of nutrition.
Robin Mills, managing director of Compass UK and Ireland, said: "Compass is eager to embrace the potential of technology to improve the way we serve our clients and customers, and to help people make healthier choices.
"Feedr is a leader in its field and together with [co-founders] Riya [Grover], Lyz [Swanton] and their team, we will ensure Compass is the partner of choice for any business wanting a personalised food offer for its employees. Feedr will provide the agility we need to meet the changing needs of workplace dining as we emerge from lockdown and adjust to a new normal."
Riya Grover, co-founder and chief executive of Feedr, added: "We are thrilled to be part of Compass Group and to integrate our ordering, payments and health technology across their portfolio. Operating at new levels of scale will allow us to accelerate our product innovation, and to support our marketplace of restaurant partners with new opportunities."
In addition to adopting Feedr technology, Compass will invest in growing the business as an independent brand, which will continue to operate in the delivery market with its Cloud Canteen product.