The business, formerly Revolution Bars Group, is looking to reposition itself after restructuring.
Charlie McVeigh and Gavin George have joined the board of the Revel Collective as non-executive directors.
The business, previously Revolution Bars Group, changed its name last week to reposition the group after undergoing a major restructure.
George co-founded the Laine Pub Company in 1997 and served as its chief executive until last month. The group operates 55 pubs and venues across Brighton, London and Birmingham and a craft brewery.
McVeigh spent 20 years as an owner/operator of a series of bar and pub businesses. This saw him launch and eventually sell Draft House, a group of 16 craft beer pubs, to BrewDog in 2018.
Since then, he has served as a non-executive director at restaurant business the Breakfast Club and Allsopp’s Taverns, a brewing and pub business.
The Revel Collective operates more than 60 bars and gastropubs trading mainly under the Revolution, Revolución de Cuba and Peach Pubs brands.
Last month Luke Johnson was also named non-executive chairman of the business, having acquired a 20% stake earlier this year.
Johnson said: "They join the business at an exciting time. It now benefits from a much firmer financial footing and is in an improved position to deliver shareholder value.
"Both Gavin and Charlie created and led successful licensed bar businesses, and the board will gain much from their experience. There remains lots of work to do and we greatly look forward to their contributions."