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Subdued December for UK hotels

Hotels in Manchester recorded an 11% drop in revenue per available room, while London was the only UK city to report year-on-year growth in average daily rate

shutterstock_edinburgh

Hotels in Manchester and Liverpool reported the largest drop in revenue per available room (revpar) across the country in December.

 

Manchester saw revpar drop by 10.9% year-on-year, while Liverpool posted a 9.5% drop, based on current month data from Hotstats.

 

Cardiff also recorded a 7.5% decrease, with revpar falling to £67.30.

 

By contrast, London reported revpar growth of 6.8%, with figures rising to £187.78, roughly triple that of Cardiff and over five times that of Aberdeen.

 

While Bristol’s revpar grew by 7.3%, the average daily rate (ADR) fell by 7.1% to £103.07.

 

In fact, London was the only city to report ADR growth during the period (see graph below), which was minimal (3.4%) even then.

 

ADR fell by as little as 0.1% (Aberdeen) and as much as 8.5% (Cardiff) year on year.

 

 

Edinburgh reported a 6.3% dip in room rates to £154.50, despite occupancy rising to 78.6%, making it one of the most sought after destinations in the UK after London, which achieved 81.4% occupancy.

 

However, in the context of rolling 12-month data, Edinburgh was one of the strongest performers in the UK, achieving revpar growth of 8.3% and ADR of £181.74. Glasgow also reported the highest revpar boost (11.5%) during the period.

 

Image: Shutterstock/Stephen Bridger


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