Marketing consortium Pride of Britain Hotels has abandoned its limit of 50 members and revealed its latest member, Palé Hall, taking the collection up to 53 properties.
A statement from Pride of Britain Hotels said: “Whilst there is no longer a limit of 50, the focus on quality and exclusivity is paramount and ever more prevalent.
"To offer guests the highest standards of quality and comfort, every member hotel is inspected annually. To become a member of Pride of Britain Hotels, the admission process includes an anonymous overnight inspection and a ballot of the membership.”
The five-AA-starred, 18-bedroom Palé Hall in Bala, Gwynedd was built in 1871 as a private residence by Sir Henry Robertson, the industrialist and railway entrepreneur who set up much of Wales’ steam railway infrastructure. The house was restored and relaunched by owners Alan and Angela Harper in 2016.
Debbie Cappadona, general manager of Palé Hall, said: “We are delighted to have been accepted into Pride of Britain Hotels’ prestigious hotel collection.”
Kalindi Juneja, chief executive of Pride of Britain Hotels, said: “Palé Hall is a wonderful addition to Pride of Britain Hotels. We are delighted to welcome such a notable property as our fourth Welsh member.”
Juneja joined Pride of Britain Hotels in October 2021 from consortium Relais & Châteaux, replacing Peter Hancock, who retired after more than 20 years in the role in November.
Other members of Pride of Britain Hotels also include the Grove of Narberth in Pembrokeshire, the Torridon in the Scottish Highlands, the Goring in London and the Fife Arms in Aberdeenshire.