Müller Yogurt & Desserts has launched a new website to showcase its catering products to the out of home sector.
Launched as ‘Müller for Caterers’, the website allows caterers and food buyers in industries including hotels, education, and workplace to browse the designated pages which contain information on the Müller products that are relevant to their customers.
Every Müller product, from its Corner range to Frijj milkshake range, has its own page, providing product and nutritional information, brand proposition and links to distributors and stockists.
Jon Piper, commercial director at Müller Yogurt & Desserts said the new website was built with caterers in mind, adding, “it is a one-stop shop for this sector and a real step change for us”.
He said the move is part of the dairy company’s ambition to support the growth in the out of home sector and drive new business.