Monkey Island Estate, a seven-acre island sitting in the river Thames in Bray, Berkshire, has been given a new lease of life as a 30-bedroom hotel by YTL Hotels. As well as a three-year restoration, the Malaysia-based company has introduced a set of culinary concepts and a floating spa to create an experience intended to keep guests coming back.
The island, accessible only by boat or footbridge, has an 800-year history as the haunt of monarchs, aristocrats, writers and artists. It has been said to derive its name from the monks who settled on the island from the late 12th century. However, it became renowned for the anthropomorphic monkeys painted inside the pavilion while under the ownership of the 3rd Duke of Marlborough in the 18th century â" which is now the backdrop to the estateâs âmonkey loungeâ.
The property has operated as a hotel since 1840 and has been returned to its former glory by Champalimaud Design, which also oversaw the refurbishments of its sister hotels, AA Hotel of the Year 2017-18 the Gainsborough Bath Spa, and the Academy in Londonâs Bloomsbury.
The relaunch of Monkey Island
It was, in fact, the founder of YTL, Yeoh Tiong Lay (the companyâs name takes his initials), who happened upon the property in 2015 while visiting the UK, fell in love with it and bought it one year later. YTL Corporation is the parent company of YTL Hotels. Unfortunately, Yeoh never got to see the finished product, having passed away at the age of 87 in 2017.
A memorial statue to the groupâs founder looks out from the islandâs riverbank.
âMonkey Island was not in a particularly good state and it needed a lot of money spent on it,â says YTLâs vice-president Andrew Jordan.
Jordan trained as a chef at the Savoy London under industry legends Silvino Trompetto, Anton Edelmann and Willy Bauer, and during his career has overseen the restaurants in Harrods department store in London, and worked as assistant F&B manager at the Mandarin Oriental Bangkok under general manager Kurt Wachtveitl and resident hotel manager of the Empire hotel in Brunei. He joined YTL eight years ago.
Jordan points to the buildingâs listed status as the cause of its delayed relaunch â" it was originally slated to open in the late spring or early summer of 2018.
Problems included buckles in the building from movement over time, as well as stains, cracks and bulges in the artworks from water damage and several layers of âclumsyâ painting.
âWith all these heritage buildings there are always problems,â explains Jordan. âItâs Grade I-listed, so you have to be sympathetic towards that and you have to do the right thing. Inevitably, youâre going to be delayed.â
A floating spa experience
However, the restrictions on what they could do with the property also forced them to get creative â" a spa boat, for example.
YTL Hotelsâ spa consultant Melissa Mettler explains: âI put forth a beautiful conservatory spot, but we couldnât expand the buildingâs footprint. I was looking at the plans one day and I saw these little boats on the architectural plan, and I thought, âwhy couldnât that be the spa?ââ
As a result, a traditional English river barge has been transformed into a 13ft-wide spa boat with three treatment rooms, moored on the banks of the island.
Mettler took inspiration from the river Thames when designing the concept. Herbs and medicines were once traded off boats on the river, with the Chelsea Physic Garden, Londonâs oldest botanical garden, established by the Worshipful Society of Apothecaries in 1673 to grow medicinal plants. The garden still occupies four riverside acres.
Each spa guest receives a tin of herbal pastilles and Mettlerâs treatments have also been inspired by monk-made medicinal liqueurs such as Bénédictine and Chartreuse (the estateâs bar also features a âmonk elixirâ cocktail list). The spaâs signature massage takes place on a water bed.
âNone of our menus are driven by vendors. We create and choreograph all the treatments,â says Mettler. âThe days of vendor-driven spa programmes are, in my opinion, numbered.â
Jordan adds: âItâs about experiences. People want experiences today and thatâs what weâre going to give them. Youâve got to give people a reason to want to come and stay with you.â
The culinary concepts
The hotel is in good company; Berkshire is also home to the five-red-AA-starred country houses Coworth Park and Cliveden House; the village of Bray to culinary powerhouses including the three-Michelin-starred Waterside Inn and Heston Blumenthalâs the Fat Duck. How does it plan to compete with such esteemed neighbours?
âWeâre not here to compete with Heston or the Roux brothers,â says Jordan. âWeâre putting a brasserie into the property which we want to be affordable. We want everyone to be able to come and experience and enjoy the island without having to spend vast amounts of money on food and beverage.â
Former Savoy F&B director Lee Kelly is overseeing the property as general manager. Monkey Island Brasserie, headed by executive chef and former Simpsonâs in the Strand head chef Will Hemming, is there âto complement whatâs happening in Bray,â he says.
The 60-cover brasserie, with a 40-cover riverside terrace, focuses on British cuisine and produce, particularly local suppliers. Dishes include smoked salmon, slow-cooked lamb rump and âMonkey Shoulder cranachanâ cheesecake.
Kelly describes the grounds as âfundamentalâ to the concept, whether that be providing herbs for the spa and bar operations or the culinary experience. The estate has beehives for honey, chickens, a kitchen garden, two shepherdâs huts (one is a bar called the Shepherdâs Tipple, in the other, Shepherdâs Delight, guests can enjoy a four-course meal), a Victorian greenhouse and a custom-built hickory smokehouse. Guests are invited to collect their own eggs and can learn smoking techniques.
The team also intend to develop the estateâs weddings, high-end events and retreat business. The seven acres of land will be available for exclusive hire, and the property has boardrooms and a ballroom that can accommodate 130. As for retreats, although itâs early days, they anticipate strong weekend occupancy, particularly from the domestic market.
âThatâs where our Bath hotel has been very successful as well. Bath is a strange market â" mid-week is relatively quiet and you probably do 60%-70% of your business on a Friday, Saturday and Sunday,â says Jordan.
âStaycations have really worked well in our favour⦠I would say from the day we opened [the Gainsborough] weâve probably been full 95% of the weekends, which is quite incredible.â
Recruitment and development
However, while the Brexit effect on the UKâs staycation market may have helped the group, its recruitment for the new property has been hindered. Jordan describes the recruitment process as having been âchallengingâ. He adds: âItâs nothing that we canât overcome. Itâs not all doom and gloom, itâs not as bad as people say.â
Kelly adds: âWe really encouraged all our interviewees to come to the property. We spent a lot of time explaining the concept, how itâs different and showing them the island so they really bought into it.â
Every department is tasked with one of the estateâs âprojectsâ â" the reception team has responsibility for the chickens, the chef keeps the bees, and the greenhouse is under the care of the spa and bar teams. âWhile it hasnât been easy, I think the people weâve hired have been the right people for this type of property,â he says.
The fact the group is a global company also helps. âWeâve sent five or six people from the Gainsborough abroad to further their careers,â says Jordan.
âIt gives you a loyalty and theyâll continue to work for you because youâre invested in them and youâve shown that itâs not just words. We canât do it for everyone, but for the right people we will definitely develop them. If they want to broaden their horizons and spread their wings, why not? Weâve got the ability to do it.
âAs a company, we listen to our employees, we spend a lot of time and effort with them and we encourage debate and ideas. We want to listen to what theyâve got to say because there are a lot of good ideas out there.â Jordan says this trickles all the way down from the groupâs family of owners. Founder Yeohâs children are all involved in the group, including his eldest son Francis Yeoh, who is managing director of YTL Corporation, and Mark Yeoh, executive director of YTL Hotels; while many of the grandchildren also work in the company.
âOur owners encourage debate; they listen to us,â says Jordan. âOf course, nobody gets everything they want, but itâs very democratic and itâs very fair. Mark Yeoh gives us the freedom to explore these concepts and, providing they make some kind of sense, weâre given the opportunity to put them into place and run with them. Weâre going to have fun with it, and that enthuses the staff. If you donât make them part of that process, then it just becomes another job to them.â
YTLâs approach is guided by its managing directorâs strong Christian faith and the familyâs belief in their roles as stewards, with the goal to pass the business on to the next generation.
âItâs about integrity, doing things the right way. We are all made to feel a part of that family unit. That has been the guiding light and the success of the company,â says Jordan.
Its Malaysian ownership also means a focus on imparting an Asian style of service that Jordan says serves the group âvery, very wellâ.
âI would say peopleâs expectations of service in England have diminished⦠Thatâs a sign of the times and the sign of our business,â he says.
Foray into the UK
The newly launched Monkey Island joins a diverse portfolio of five sister properties, including the Gainsborough Bath Spa, the Glasshouse in Edinburgh, the Academy and Threadneedles in the City of London, with YTL Corporationâs hotel division owning a total of 32 hotels, primarily in Asia and Europe.
YTL Corporation is one of the largest companies listed on the Kuala Lumpur stock exchange with roots in construction. The groupâs foray into the UK market took place in 2002 with its £1.2b takeover of Wessex Water. However, it wasnât all smooth sailing.
The acquisition was marred by allegations the firm had paid a £1m bribe to Wessex boss Colin Skellett; a subsequent investigation found no wrongdoing. With the Thermae Bath Spa operating contract also under its belt, YTL Hotels then launched into the UK with the opening of the Gainsborough Bath Spa in 2015.
The Grade II-listed building is the only UK hotel with a natural thermal spa and its Dan Moon at the Gainsborough restaurant holds three AA rosettes. A trio of acquisitions followed in 2016 â" the Glasshouse in Edinburgh, Monkey Island and the Academy in London, which completed its phased renovation last year â" and the acquisition of Londonâs Threadneedles hotel in 2017 for around £40m.
âI donât think we have a particular type of hotel⦠We donât have a cookie-cutter philosophy here, itâs just if it makes sense, weâll purchase it,â says Jordan.
âThreadneedles came up, a great hotel in the heart of London, and also happened to be a heritage building, like the Gainsborough â" then, in contrast to that, we have the Glasshouse in Edinburgh, and thatâs very, very modern: glass-fronted, attached to a shopping complex.â
The hotelsâ guest profiles are just as varied â" the Gainsborough attracts a predominantly domestic leisure market; Threadneedles, being in the City of London, caters for mainly corporate guests; while the Academy appeals to a mixture, with a strong US attraction. The Glasshouse is predominantly focused on international leisure business.
âEdinburgh is having a real resurgence at the moment; itâs doing incredibly well out of everywhere in the country,â says Jordan.
âMonkey Island is a bit of a wait and see. I think the wedding market is going to be huge, as it always has been at the property. I think it will be corporate-driven in the week and a lot of leisure at weekends.â
Despite uncertainties in the market, the group is still looking at potential expansion in the UK and Jordan confirms that âif the right thing comes up, it will happenâ.
The focus for now is on consolidating the properties, particularly Monkey Island and the Academy following their refurbishments. However, as Jordan says, âwe never say never, so who knows?â
YTLâs UK PORTFOLIO
Monkey Island, Bray, Berkshire
Opened 4 March 2019
Bedrooms 30
General manager Lee Kelly
Executive chef Will Hemming
Staff 60
A seven-acre island in the river Thames in Bray, Berkshire, the restored and newly relaunched estate consists of 27 bedrooms and three deluxe suites.
Threadneedles, City of London
Acquired 2017
Bedrooms 74
General manager Cedric Horgnies (also oversees the Academy)
Occupancy 96%
A Grade II-listed Victorian bank, Threadneedles features a Marco Pierre White restaurant â" Wheelerâs of St Jamesâs Oyster Bar & Grill Room â" and operates under Marriott Internationalâs Autograph Collection.
The Academy, London
Acquired 2016
Bedrooms 50
Occupancy 97%
The Academy comprises five restored and combined Georgian townhouses in Londonâs West End and has completed a full refurbishment.
The Glasshouse, Edinburgh
Acquired 2016
Bedrooms 77
General manager Tom Gibson
Occupancy 85%-90%
The Glasshouse, part of Marriott Internationalâs Autograph Collection, is a luxury boutique hotel originally built in the 19th century, once the Lady Glenorchy Church.
The Gainsborough Bath Spa
Opened July 2015
Bedrooms 99
General manager Brian Benson
Occupancy 80%-90%
A Grade II-listed building which once housed the United Hospital, the Gainsborough is the only UK hotel with a natural thermal spa and was YTLâs first UK hotel.
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