Happy Face Pizza to open third London restaurant

Neapolitan pizza brand Happy Face Pizza is to open its third London site in the Brent Cross Town development in mid-April.

It is due to offer eat-in, takeaway and delivery services seven days a week.

The opening follows the launch of Happy Face Pizza in Victoria in January 2022 and is in line with company’s plans to open two further restaurants in London neighbourhood locations this year.

The 1,200 sq ft venue, which will be filled with high-top tables and globe lighting, will seat 46 covers. An elaborate sound system and playlist will be provided by the team behind Spiritland.

Executive chef Mario Mastrangelo has devised an Italian menu featuring pizzas such as the Rucola with mozzarella, rocket, prosciutto crudo and parmesan; and the Vegan Pepperoni, with gluten-free options available. The cheapest pizza costs £5.

The bar will offer a selection of Italian wines, beers, and cocktails, including three different versions of the Negroni.

Dominic Lake, co-founder of Happy Face Pizza, said: “Following the success of our flagship in Kings Cross and recent opening in Victoria, we are delighted to be bringing our pizzas to this exciting new regeneration project at Brent Cross.

“It’s the area’s biggest growth programme with new housing and workplaces and we look forward to establishing our new restaurant within the local community.”