The Burnt Chef Project has launched Ride for Mental Health, its first dedicated cycle fundraiser that will see individuals bike 55 miles from London to Brighton on 10 September.
The non-profit social enterprise seeking to reduce stigma around mental health in hospitality will be participating as a team in the London to Brighton Cycle Ride and has urged hospitality professionals to join.
Starting from central London, cyclists will take on the challenges of the Ditchling Beacon, the South Downs and the Brighton seafront.
Kris Hall, founder and CEO of the Burnt Chef Project, said: “As this is the first time we’ve done a dedicated fundraising bike ride for The Burnt Chef Project, what better way to challenge our capability than on the epic London to Brighton route?
"We’re looking for a team of budding cyclists to join us on the 10th September, helping to raise funds and spread the word for The Burnt Chef Project. If you think you’ve got what it takes to be part of our team, visit our website to find out how you can get involved in this incredible experience.”
Participants will be asked to pay an entry fee (£35 on limited offer; £55 normally) and raise £200 to take on the challenge.