Majestic seals deal to supply Macdonald Hotels

Majestic Commercial, the on-trade specialist arm of specialist wine retailer, Majestic, has signed a deal to supply all still and sparkling wine across Macdonald Hotels & Resorts’ 32 UK locations.

Macdonald’s portfolio includes luxury hotels, spas, leisure clubs and golf resorts, with flagship destinations such as the Drumossie hotel in Inverness, the Bear hotel in the Cotswolds, Elmers Hotel & Spa in the New Forest and Bath Spa hotel.

The new multi-year deal means that Majestic Commercial now supplies more than 3,000 gastropubs, bars, restaurants, fine dining operators, hotels and events venues across the UK.

General manager of Majestic Commercial, Maria Lopez, said: “We are delighted to have been selected as the exclusive wine supplier to Macdonald Hotels & Resorts – one of the best hospitality operators in the UK. Everyone at Majestic Commercial is excited to start working with them, elevating the wine lists across their hotels and resorts, and driving profitable growth for both businesses.”

Stuart Davies, chief operating officer at Macdonald Hotels & Resorts, said: “We take great care in sourcing the highest quality items and the freshest ingredients, and we only work with partners which have the highest standards and commitment to provenance.

“Majestic is one of the top beverage suppliers in the market, and through this partnership we look forward to elevating our wine menus and sharing both household brands and more specialist options with our guests.”

Majestic Commercial’s on-trade and hospitality customers include Manchester City Football Club, Lucia Group, Michelin star restaurant Pied A Terre, the Cavendish and JCB Golf & Country Club.

The company identified its B2B arm as a key growth driver for the group following its split from Naked Wines and subsequent acquisition by Fortress Investment Group in 2019. It plans to become one of the UK’s largest wine suppliers to the on-trade within the next five years.

Majestic’s wine retail division bought Vagabond wine bars from administration earlier this year.