Two Tribes beer gains multimillion-pound investment

Beer brand Two Tribes has secured multimillion-pound financing from a group of its current investors.

The firm did not disclose the amount, but a spokesperson told The Caterer it is “substantial”.

The investment will be used to support Two Tribes’ ongoing UK expansion, as well as facilitating its launch into international markets including Italy, Spain and the UAE later this year.

Continued shareholder support has also enabled the company to strengthen its core team. Hezi Yechiel, an investor in Two Tribes and the founder of Urban Leisure Group, brings hospitality and marketing experience to the brand, and will now undertake the role of executive chairman. Joining him as finance director (FD) is Bob Emms, former Meantime Brewery FD, and Prudence Stamp, who takes on the position of head of people and culture.

Over the last two years, Two Tribes has reported an increase of 100% in beer volume sales. Ongoing partnerships with London on-trade venues span 400 accounts, ranging from large groups to independents.

Managing director Paul Robinson said: "We are pleased by the support and confidence shown by our investors with this latest expansion of funding, which has all been made possible by the amazing work our Two Tribes’ team do.

“We are looking forward to continuing our successful journey in 2024 and beyond, with strong foundations in place. Two Tribes is built on creativity and collaboration, and we have an incredibly exciting year ahead with brand partners that align perfectly with our vision and values."