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Revolution Bars Group becomes the Revel Collective

Revolution Bars Group has changed its name to the Revel Collective as it begins to reposition the business after its recent restructuring.

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The operator of 60 pubs and bars, which includes Peach Pubs and Founders & Co, launched a formal sale process in April alongside a restructuring plan that included raising £12.5m. After talks with Nightcap over a deal failed, it pursued its restructuring plan which included closing some 25 bars

 

Last month Luke Johnson was named non-executive chairman of Revolution Bars Group, having acquired a 20% stake in the business earlier this year.

 

Revel Collective chief executive Rob Pitcher said that the name change signalled a fresh start for the business.

He added: “The change of name to the Revel Collective signals a fresh start and better reflects the businesses and brands within the Group today which includes Peach Pubs and Founders & Co.

 

“Change is good, and always provides opportunity, especially now from the firmer platform from which the Group is operating. Importantly, for our people it provides a new dawn and stability from the uncertainty which our restructuring caused. 

 

“I am excited to be putting the new plans into action and to be beginning a new era in our journey where we can focus on our team and our guests, growing the business and delivering positive value for all stakeholders."

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