New Doubletree by Hilton for London Victoria

DoubleTree by Hilton has announced its fifth London hotel with the completion of the rebranding of the 225-bedroom Hesperia London Victoria.

Located opposite Victoria Station, the hotel will soon complete an extensive refurbishment, which will include a new restaurant.

The hotel was bought by independent operator the Crimson Hotel Group in October 2011, for around £55m, and is being managed under a franchise agreement with Hilton Worldwide.

Crimson owns and manages 12 hotels in the UK, Portugal and Dubai. In the UK it operates hotels under brands belonging to Hilton Worldwide, InterContinental Hotels Group, Choice Hotels International and Wyndham Hotels. The London Victoria hotel is the second upscale Doubletree by Hilton property it owns, alongside the DoubleTree by Hilton London - West End in Russell Square.

There are now 16 DoubleTree by Hilton hotels in the UK and 280 worldwide.

Crimson Hotels buys Hesperia London Victoria for £55m >>

Doubletree by Hilton to aim for 25 hotels in the UK >>

Dunblane Doubletree by Hilton fires Nick Nairn as F&B consultant >>

By Janet Harmer

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