Ian Parsons appointed sales and marketing director at Synergy Grill Technology

Synergy Grill Technology has announced the appointment of Ian Parsons as sales and marketing director.

Parsons joins Synergy with over 25 years’ experience in the hospitality industry, including 15 years at Bunzl Lockhart, most recently running his own consultancy, Alset Partners, for the last three years.

Justin Cadbury, chairman of Synergy Grill Technology, said: “Being able to attract candidates of calibre shows just how far Synergy, as a business, has come in the last few years. Ian brings a wealth of industry knowledge to the company, a lot of which is in our most important areas including dealers, key operating groups, and chefs.

Parsons added: “I have been aware of Synergy Grill as a company and the team at Synergy for the past 10 years.

“I am joining Synergy at a very exciting time with many ‘hot projects' in the pipeline, and as our industry comes alive again. I look forward to working with Synergy’s authorised dealers and their customers, including chefs, restaurateurs, and business owners, to help them reduce their carbon footprint, deliver a better food experience, hit their zero waste targets, and achieve their corporate social responsibility aims.”