Endo at the Rotunda takes top spot in Harden’s Top 100 UK Restaurants

Endo at the Rotunda in London’s White City has taken the number one spot in the Harden’s Top 100 Best UK Restaurants list 2025.

 

The Michelin-starred, 10-seat flagship restaurant from third generation sushi master Endo Kazutoshi ranked fifth in last year’s round-up.

 

It is only the second time the top restaurant has served neither modern British or French cuisine in the list’s 15-year history.

 

Ratings and reviews in the Harden’s guide are based on 30,000 reports from a survey of 2,500 diners.

 

Feedback from diners praised Endo at the Rotunda as an “extraordinary gastronomic experience” where “the theatre of chef Endo’s entertaining presentation and explanations is a delight”.

 

Peter Harden, co-founder of Harden’s, said: “Since the Top 100 started 15 years ago, this is only the second time the number one has been neither modern British nor French. With the ever-increasing influences of Japanese cuisine in the UK, it is refreshing to see one of the leading lights in the capital’s Japanese restaurant scene awarded the winning title.

 

“Coming in at over £250 per person, it’s certainly one of the higher priced restaurants in our listings but our diners’ feedback expressed that they considered this to be excellent value due to the exceptional quality of the experience.”

 

Kazutoshi added: “As Japanese cuisine continues to capture the hearts and palates of people in London and around the world, I feel a profound sense of responsibility and pride to stand at the forefront as a pioneer. It is my mission to not only celebrate this rich culinary tradition but also to push its boundaries and lead its evolution on a global stage.”

 

Second place in the list went to Pine in East Wallhouses, which rose from 47th position last year, while Hjem in Wall climbed to third place from 14th.

 

The top five also included Woven by Adam Smith at Coworth Park and Taku London.

 

Cumbria in the North West was named the county with the most Top 100 listings outside of London, with five entries in total.

 

Harden’s research also revealed price rises in restaurants outside of London were significantly higher than in the capital. The number of restaurants in the £100, £150 and £200+ price brackets rose 16%-21% in the regions compared to 10-15% in London.

 

“This data adds to a general feeling that London is still feeling the after effects of the pandemic and – in particular – quieter Mondays and Fridays caused by working from home, while beyond the capital things are ticking along a little more strongly,” Harden added.