Pilgrim's Choice Lighter Mature Farmhouse cheese is a half-fat version of the Cheddar brand aimed squarely at the health sector, which is growing by 37% year-on-year.
Available in a 200g format, the leaner cheese has been formulated to offer all the taste (at flavour level 4), calcium, proteins and vitamins of the standard Farmhouse mature varieties.
Pilgrim's Choice cheeses are made on selected West Country farms, where they are naturally matured for about nine months and regularly monitored by graders. The range of medium, mature, extra mature, Farmhouse and Farmhouse Reserve cheeses have benefited from new packaging and a TV and press campaign.
To buy it, call 01795 844 444