Cava Crush fruit cocktail from Freixenet
Freixenet has stepped up its drive in the on-trade sector with the launch of the sparkling fruit cocktail, Freixenet Cava Crush.
Served chilled over ice, by the glass or in a jug, the cocktail combines Freixenet Cordon Negro Cava (11.5% abv) and fresh fruit juice in equal parts.
The launch is supported by an on-trade print advertising campaign which carries the strapline: "Try this summer's fruitiest fling", and point-of-sale kits are also available, including branded Freixenet Cava Crush posters, tent cards and glasses.
To buy it, call 01334 758 500
Freixenet www.freixenet.com