La Tasca overhauls menu ahead of new openings

24 September 2014 by
La Tasca overhauls menu ahead of new openings

Casual dining chain La Tasca has announced an overhaul to its menu as the company gets ready to open new sites in London's Leadenhall and the Birmingham NIA.

The menu changes will the addition of a new premium range of dishes, including hand-carved Iberico meat and Spanish lemon chicken brochetta. It is the biggest revamp since October 2012 when the menu went from 85% frozen ingredients to 85% fresh.

Commenting on the latest change, chief executive Simon Wilkinson said the new food menu follows the launch of La Tasca's dedicated sangria list last month, featuring more than 14 different sangria cocktails.

"August saw the half-way point of our financial year and with like-for-like UK EBITDA up 88% after six months the business continues to flourish and grow ahead of expectations," he added.

"We are very close to adding more new sites following the Leadenhall acquisition and the site at the NIA Birmingham, which is due to open in December.

"Christmas bookings are currently well ahead of the same point last year and we have just signed a deal to put a range of over 14 different products across over 300 supermarket stores, so the business is very buoyant ."

La Tasca sees number of TripAdvisor reviews rise 264% >>

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.

close

Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking