Lewis Hamilton's Neat Burger plans major UK expansion

15 January 2021 by
Lewis Hamilton's Neat Burger plans major UK expansion

Neat Burger, the plant-based burger chain backed by Formula One driver Lewis Hamilton, is planning to open at least five further UK restaurants this year.

Since 2019 the group has opened in London's Oxford Circus, Soho and Camden and is available on Deliveroo across the capital.

It is due to expand across London this year with restaurants set to open in Victoria in March, Canary Wharf in April, central London in May and the City in August. A location in a major shopping centre will also launch in June. A spokesperson told The Caterer all openings will be dine-in restaurants, not just delivery locations.

Neat Burger is also in advanced locations on an additional three UK sites, which will be announced later this year. These are expected to include restaurants in train stations and ‘other major cities' around the country.

Neat Burger is backed by Hamilton as well as hospitality organisation the Cream Group and Italian entrepreneur Tommaso Chiabra, an investor in plant-based meat substitute company Beyond Meat.

Earlier this week Neat Burger announced the launch of its first plant-based fish burger, named the Filet-no-Fish, made with jackfruit cooked in breadcrumbs and served in a bun with lettuce and tartare sauce.

The restaurant chain also has its sights on international expansion with a view to opening across Europe, the US and Middle East in future.

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.


Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking