The best afternoon tea in London can be found at the Goring hotel, according to an anonymous panel of judges from The Tea Guild. To celebrate its findings, the 2013 Top London Afternoon Tea Award was presented to the five-star, 69-bedroom hotel this morning.
In deciding the winner of the award, now in its 28th year, the judges considered the decor, the appropriateness of the crockery, staff attitude and tea knowledge, alongside efficiency of service, overall ambience and how the tea itself is served.
The Goring, which offers one of the few al fresco afternoon teas in the capital, so impressed the judges that it achieved a near perfect score.
Head of The Tea Guild Irene Gorman described afternoon tea at the Goring hotel as a truly special experience. "The elegant surroundings and faultless presentation make it a memorable occasion aided by friendly, efficient and knowledgeable staff. It is easy to understand why this leading establishment attracts so many, of all ages, to take afternoon tea."
David Morgan-Hewitt, managing director of the Goring, said that celebrating traditional English style was what the hotel was best known for.
"With afternoon tea perhaps being the most traditional English meal you can have, it is a real shining example of what we do well," he said. ""With customers being able to enjoy as many cakes and sandwiches as they want, it is also great value for money and a means of being able to touch luxury in a five-star hotel that they might not otherwise be able to afford."
Afternoon tea at the Goring hotel is £37.50 per head, with Bollinger afternoon tea costing £47.50.
The Tea Guild has also awarded 22 special Awards of Excellence to the following London venues in recognition of outstanding quality and consistency of tea service: Brown's hotel, Claridge's, Corinthia Hotel London, Four Seasons Hotel Park Lane, Fortnum & Mason, Grosvenor House, Sofitel London St James, the Athenaeum, the Capital hotel, the Chesterfield, the Connaught, the Dorchester, InterContinental London Park Lane, the Lanesborough, the Langham, Park Lane Hotel, Montague on the Gardens, Royal Garden hotel, Royal Horseguards hotel, the Savoy, the Ritz, and the Wolseley,
Later this week, The Tea Guild will make awards to the best country hotel and tea room venues.