Jupiter Hotels to manage five new hotels under Choice Hotels' brands
Jupiter Hotels has confirmed that it will operate the five former Akkeron hotels that have been acquired by West Register (Property Investments) under the Quality and Clarion Collection brands belonging to Choice Hotels.
The sale of the hotels followed the administration of Barinbrook Liminted, previously known as Akkeron Hotels, on 26 February.
Shane Harris, chief executive of Jupiter Hotels, said: "The addition of these five new hotels is a positive move for us, representing an increase of almost 20% in the size of our portfolio and establishing us as a multi brand leader in the midscale hotel segment.
"These management contracts enable us to establish a strong foothold in East Anglia, one of the UK's fastest growing regional economies after London and the South East.
"We are committed to developing the Jupiter Hotels portfolio in the UK. Winning management contracts is a key part of our development strategy. We have a proven track record of successfully managing and operating hotels across the country and this expertise has been recognised by the parties who we've entered into agreements with."