Acorns 2021: Edward Bettley, 28
Site director designate, Norton Canes motorway service area, Roadchef Motorways
Nominator Jane Frost, head of talent and resourcing, Roadchef Motorways
The pandemic has enabled Edward Bettley to showcase his can-do attitude and support for the whole company – not least by standing in at short notice for site directors affected by Covid. It's also testament to the confidence senior management has in his capabilities.
Indeed, going above and beyond is the norm for Bettley, who has even rolled his sleeves up to fix bathroom issues at the on-site hotel to ensure good service for key worker guests.
He has worked at Roadchef since joining as a team member aged 16, and remained while studying for a degree in business and enterprise management. Since graduating in 2015, he has whistled up the ranks and into his current role at the flagship Norton Canes motorway service area, where he is responsible for a 145-strong team.
Norton Canes is also Roadchef's head office, so his ability to manage upwards has been a critical skill. He has learned to communicate effectively at all levels, making him a key member of the team, whether engaging with team members or the chief executive.
Under his leadership, the team delivered great results in Transport Focus' Motorway Services User Survey 2018 and 2019, in which it was named best motorway service area in the UK two years running.
He is always keen to champion Roadchef as a great employer and to help the next generation of site managers through mentoring, coaching and training. And his commitment to developing others is demonstrated by the fact he has always back-filled his own job.
What is the most positive people change you see for your sector post-restrictions?
"The evolved communication methods will enhance people's work-life balance. Big changes include a huge increase in digital communication via social media platforms, virtual meetings and vlogs. This has aided a blended approach of working from home and the office."
Photography: Hospitality Media/Adrian Franklin