Uber Eats goes riderless with new ‘Pick-Up' option pilot

25 April 2019 by
Uber Eats goes riderless with new ‘Pick-Up' option pilot

Uber Eats has launched in-app pre-ordering alongside its delivery business as part of a trial across Paris and London.

App users will now have the ability to order ‘pick up' items from more than 2,000 restaurants across the city as the tech firm looks to capitalise on the wealth of business that takes place within bricks and mortar establishments.

It follows an extensive trial of the offering in the USA across 1,000 restaurants in Austin, San Diego, Dallas and Phoenix.

Toussaint Wattinne, general manager of Uber Eats UK and Ireland, said: "We want to support the sustainable growth of the restaurant industry and make our local communities more economically vibrant places to do business.

"That's why we're launching a new service to help bricks and mortar restaurants grow their business, while providing users with a quick and convenient way to access food on-the-go. Whether that's grabbing a coffee on the way to work or skipping the queue during the lunchtime rush.

"Although this is primarily a test and learn opportunity, we look forward to receiving feedback from customers as we seek to optimise the service."

Bargain basement: the case for virtual kitchens>>

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.

close

Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking