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CEARNS & BROWN has eradicated all GM soya and maize ingredients from its own brands.

It has set up a register of products containing GM foods, so that concerned customers will be told at the time of ordering if the items they need are included in the list and offered GM free alternatives.

A special customer hotline has been introduced.

Martin Graham, chief executive, Cearns & Brown, says: "Clearly this is a developing situation and we will be continually reviewing both our products with our suppliers and our services to ensure customers are totally informed."

Cearns & Brown