Kenton Burchell appointed as new trading director at Bestway Wholesale

Bestway Wholesale has appointed Kenton Burchell to the role of trading director, reporting to Dawood Pervez. The role was formerly managed by Pervez, prior to his elevation to managing director of Bestway Wholesale and Retail in December last year.

Kenton previously worked as commercial and logistics director at Bestway Retail, having originally joined Conviviality Retail in 2014 responsible for the drinks offer for Bargain Booze and Wine Rack and the convenience offer for Select Convenience.

Bestway Wholesale acquired the Conviviality Retail business in 2018 and maintains two trading teams across Bestway Wholesale and Bestway Retail, working closely together to create the right offer for more than 120,000 customers and harmonise terms with suppliers.

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